In 2009, Tariq attended the University of Missouri to study psychology. After beginning his studies, Tariq started freelancing his web and design talents as a way to help others and generate income. Tariq’s clientele quickly grew from local businesses to national artists and his work reached widespread outlets such as Spotify, Apple Music, Behance, the Billboard Charts, and deviantART. While at MU, Tariq participated in a multidisciplinary study centered around the creative process conducted by the Mizzou Creative Convergence Network. This allowed Tariq the exciting opportunity to work with Hallmark Cards, Inc. and their unrivaled vault of creative works. The study concluded with an opportunity for Tariq and his team to travel to Hallmark’s headquarters to pitch to Hallmark Executives a concept for an exciting, new web experience.